Collaboration Project

The "Brain Power" concept transforms Fakugesi's Johannesburg office into an inspiring haven for creative minds. Tasked with revamping the festival's behind-the-scenes planning space, we envision an evolution from a lacklustre environment to a dynamic hub of innovation. Embracing the festival's digital art focus, our design draws from the expansive nature of the creative brain. A modern, formal white backdrop is enlivened with strategic pops of colour, symbolizing the sparks of imagination. Upstairs, a once hazardous loft area becomes a whimsical retreat, allowing team members to recharge and nurture their artistic spirits. Our design harmonizes practicality and aesthetics, fostering an atmosphere conducive to unhindered idea generation. The transformed space embodies the ethos of Fakugesi, channelling the boundless energy of the festival into every corner for seamless, vibrant brainstorming and planning.